Lucidstate has been commissioned by the agency Not Norm to create a series of 3D character animations for the new drink Tranquini – ‘Embrace a more relaxed lifestyle’ .

We will be creating a series of short, but fun character animations for a few key dates of the year. The first animation was for ‘International Joke Day’, which was showcased on 1 July.

The challenge of this project has been breathing life and character into an inanimate object (without the use of any expressions!).

Subscribe to TranQuini’s Youtube channel to see them all. Relax and enjoy!