Our Latest News

Capitec #Rethink Credit Campaign

December 1st, 2017|Comments Off on Capitec #Rethink Credit Campaign

This is an exciting one! Lucidstate was commissioned to make 3 ads for Capitec and their new campaign, called #Rethink Credit. This three-part-campaign consists of individual ads, each for credit application. These 3 being car [...]

First Watch Bottle Reveal

October 10th, 2017|Comments Off on First Watch Bottle Reveal

Saatchi & Saatchi briefed us to create a full 3D bottle reveal to introduce the new First Watch bottle. This was a challenging project - our 3D artists created and animated the bottle from scratch, [...]

Devil’s Peak Explorer Series

May 31st, 2017|Comments Off on Devil’s Peak Explorer Series

Creative agency Not Norm commissioned us to bring this funky illustration to life for the launch of Devil's Peak Grapefruit Express IPA, part of their Explorer Series.   https://vimeo.com/219671431

What Client’s Say

Working with Lucidstate is a complete pleasure. We do a lot of animatics for our clients, sometimes it feels like we do too many animatics but that’s a whole different story, but working with the guys from Lucidstate has removed a lot of the anxiety and stress that comes from completing these jobs. Even when we’ve been under huge deadline pressure, the guys and girls at Lucidstate worked their asses off to help us in any way they could.
140BBDO
I have had the pleasure of working with Lucid on a few projects over the last year. I have worked with various production companies during my career & it is without reservation that I say most of them simply pale in comparison to Lucid. Creative, efficient, delivering way above expectations, meticulous & a helluva nice crowd.  Having said that, please don’t give them too much work – I would hate for them to be unavailable when I need them.
Lowe Bull
George, once again, thanks so much for the AMAZING work you did on this dvd and also for being such an AWESOME person to work with.
Clockwork Zoo
George Stofberg and his team made light work of the content creation and management for Spur’s Digital T.V. Since the inception of the project we have worked together and the results have been entertaining and captivating.  Their know how of the medium and the backend that goes with it is outstanding.  With deadlines always being extremely tight, Lucid Digital Media always rise to the occasion and deliver on time.
Spur
 I thoroughly enjoy working with Lucid on our jobs. Not only is the work a pleasant experience but I know that I can trust them to consistently deliver above expectations, even under extremely tight deadlines. I also really enjoy their proactive nature with regards to idea generation, with current and future jobs.
Lowe Bull
During our working relationship with Lucid Media, we experienced a high level of professionalism.
John Dory's
We Just want to say well done and thank you to the team for the amazing job you did for us (again!) on the Vawter AV.  You managed to pull something very special from your bag of tricks – something we are all proud of.  Given the time and budget constraints, we never in our wildest dreams expected a piece of work of the standard to which you delivered.  Please pass on our appreciation to Carl, Scott and Riaan and anyone else who played a part.  You guys are fire-eaters!
Bester Burke Slingers